How it works
From Partnership
To Predictable Infrastructure.
One partner, two revenue engines, six steps. We install the acquisition system, then help you monetize the Realtor relationships it creates.
The business model
Two Engines, Side By Side.
Revenue engine #1, we grow the media company
Revenue engine #2, the media company resells paid marketing
The flywheel
One Growth Loop. Multiple Revenue Streams.
Acquire more Realtors, sell more media, upsell paid growth, earn recurring reseller revenue, help Realtors grow, create more media demand, repeat.
We market the media company
Media company gets more Realtors
Realtors purchase more media
Media company upsells Paid Growth
We fulfill the paid marketing
Media company earns recurring markup
Realtor generates more opportunity
More listings can create more media demand
Media company grows
Repeat
Our process
Six Steps.
Audit
Review
- Current customers
- Revenue
- Offers
- Market
- Capacity
- Advertising
- Sales
- CRM
- Existing Realtor base
Build
Create
- Offer
- Campaign structure
- Funnel
- Tracking
- CRM
- Automation
- Dashboard
Launch
Activate
- Ads
- Funnels
- Lead routing
- Follow-up
Optimize
Analyze
- CPL
- Appointment quality
- Lead quality
- Sales performance
- Creative
- Attribution
Monetize
Introduce
- Realtor Paid Growth into the existing customer base
Scale
Increase
- Acquisition
- Active Realtor accounts
- Reseller revenue
- Markets where appropriate
Growth Infrastructure Build
Before We Scale Traffic, We Build The Infrastructure.
Strategy
- Offer audit
- Competitor research
- Positioning
- Campaign plan
Tracking
- Conversion setup
- Pixel/tracking configuration
- UTM structure
- Attribution setup
Funnel
- Core landing page
- Forms
- Calendar
- Lead routing
CRM
- Pipeline
- Lead stages
- SMS/email workflows
- Notifications
- Follow-up automation
Reporting
- KPI dashboard
- Lead-source tracking
- Revenue attribution infrastructure
Launch
- Initial campaign architecture
- Initial scripts
- Initial creative direction
- Testing plan
FAQ
Questions, Answered.
One partner. Two revenue engines.
More Realtors.
More Revenue Per Realtor.
Build a predictable acquisition system for your media company and add a recurring paid-growth service to the Realtor relationships you already have.